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In this online course, you will learn how to leverage analytics to drive business success. From understanding basic analytics concepts to applying advanced data analysis techniques, you will gain the skills needed to collect, manage, analyze, and visualize data. Through practical exercises and industry insights, you will also explore business intelligence tools, learn how to integrate analytics into business processes, and understand the importance of privacy and ethics in data analytics. By the end of the course, you will be equipped with the knowledge to make strategic decisions using predictive analytics, forecasting, and machine learning.
Here is the course outline:
1. Introduction to Business AnalyticsThis foundational module introduces you to the core concepts of analytics and its crucial role in driving business success. It provides an overview of data collection and management practices. 5 sections
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2. Data Analysis and Integration into BusinessDive deeper into data analysis techniques and visualization, and learn how analytics can be integrated into business processes for strategic decision making. You'll also cover the ethical considerations in data analytics. 5 sections
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3. Advanced Analytics and Business IntelligenceIn the final module, explore advanced areas such as predictive analytics, machine learning for business analytics and get hands-on with popular business intelligence tools. It summarizes the key points of the course and encourages practical application. 6 sections
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